Most service businesses waste money on Meta ads because they have no idea what to actually film or post.
Below are the 7 ad categories we use for every lead gen client.
We regularly research and curate these content folders so you can always use our blue print for your businesses ads.
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Still not sure what to use, reach out to us at the form below and we’ll put together a custom plan & ads folder for you to solve the problem you have, on the house!
Every ad we run does one of these three attributes. Use all three and you’ll have most effective campaign for winning over new customers.
Click the titles to go to the ads folders for that ad type!
Get cold audiences to take you seriously.
Attention Grabbers (Educational / How-To)
Social Proof (Testimonials & Reviews)
Proof of Results (Before & Afters / Case Studies)Make sure they pick you over the alternative
Identity & Aspiration (Lifestyle / Future Aspiration)
Us vs Them (Positioning / Competitor Contrast)Move warm prospects to book, call, or enquire
Pain Agitators (Problem → Solution)
Clarity Builders (Feature → Benefit)Fill out the form & we’ll get back to you shortly on setting up a meeting so that we can tailor this information to your businesses needs.
This is a free session, we won’t pitch or sell you anything, just provide you with what you need and provide you with value to help you on your way.
